Smart Calling: Eliminate the Fear, Failure, and Rejection From Cold Calling
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- ISBN13: 9780470567029
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Praise for SMART CALLING
“Finally, a sales book that makes sense! As a master sales teacher, Art nailed—no, obliterated—the number one dread of selling in this fantastic book: cold calling! Let him teach you to stop cold calling and start Smart Calling!”—LARRY WINGET, television personality and New York Times bestselling leader
“Smart Calling is the benchmark as the highest professional standard for effective cold calling. Take the initiative to read and apply Art’s rational principles and you will sell much more and renovate a prospect base of potential customers who will call you when they are ready to buy or graciously take your future calls. This is THE BEST sales text I have read in the past twenty years.”—REX CASWELL, PhD, VP, LexisNexis Telephone Sales
“You get only one chance to make the right impression in sales. If a top prospect gets a hundred calls a week, you want to be the one he remembers and buys from. Art’s proven methods make a unique brand for you and position your offering as the best option. Art’s advice isn’t just smart, it’s priceless.”—BOB SILVY, VP, Corporate Marketing, American City Business Journals
“Smart Calling effectively enables inside sales reps and organizations to accomplish a top priority—acquiring new customers. Art’s pragmatic and actionable techniques will increase productivity, success, and professional satisfaction.”—BILL McALISTER, SVP, Inside Sales, McAfee
“A must-read, must-own book for anyone who wants to increase their sales straight away with less effort and more fun. I’m so sure this book is a winner for anyone who needs to call prospects that I’ll personally assure you that your results will increase noticeably after reading it, or I’ll send you your money back.”—MIKE FAITH, CEO & President, Headsets.com, Inc.
“If you need to make a first call to anyone, for whatever reason, this book is for you. More than common sense, it’s a real-world, no-fluff, simple approach that anyone can use to be successful.”—DARCI MAENPA, President, West Coast Chapter, American Teleservices Association; Director, Member Support, Toastmasters International
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I’ve been in sales for 35 years and have just finished Art Sobczak’s 1 1/2 day seminar this book was based upon.
“Smart Calling” lessons are guaranteed to make an immediate impact upon anyone willing to place them into ACTION over the phone!
As well, the seminar was by far the BEST sales seminar I’ve ever attended!
Art is a teacher who knows how to effectively communicate his lessons. His intense passion for teaching ethical non-aggressive selling skills is showed throughout the book and was permanently present in the seminar as well as his very humorous personality.
For persons of you wishing to attend his seminar, he is permanently approachable and views himself as one of us!
I would highly recommend this book and seminar to anyone interested in learning and improving their telephone selling skills.
BUT A WARNING!!!!!!!!!!!!!!!!!!!!!!
As Art stresses in the seminar, “These lessons are a perfect waste of time unless you place them into ACTION!”
This reader says, “Buy the book, place the lessons into action and tell your friends about all the successes you’ve achieved because of the lessons learned!
Thanks Art for your passion to improve our craft and this brilliant value!
Jeffrey Neubauer
President
splalech
[...].
Reader’s Rating: 5 / 5
Never Cold Call again! Art’s proven techniques will change your selling style and ultimately, your results. I like this book!
Sam Jones
Sales Manager
American Cutting Edge, Inc.
Reader’s Rating: 4 / 5
I have read or perused all the “cold calling” books out there. This is one of the best. Not only is Art at the top of his game in the training “biz” this guy can flat out write. Smart Calling is a no nonsense guide that can take an amateur in one evening and give them the skills they need to be confident and knowledgeable the next day. You will not have to spend hours skimming for how to place a voice mail. All that you need is simple to find and simple to know. Smart Calling is a must have for any sales library.
Mark Blodgett
Phone Warrior
Reader’s Rating: 5 / 5
I’ve just finished reading a review copy of Art’s book. I did it in one sitting.
As a name who is a consultant by trade, but who needs to sell; and who works with professionals who, like me, aren’t primarily salespeople – my thoughts before reading were that this might have some weight and a few tips I could glean for myself and my clients.
it turns out there was a whole lot more.
The book is aimed at salespeople – but it’s highly significant to consultants, lawyers and additional professionals. The approach it teaches you is light years away from the painful, pushy calls you’ll have received from telesales people in the past. It’s client all ears, and it’s about establishing a genuine consultative dialogue with potential clients right from the off.
It covers a number of areas which professionals typically struggle with:
* How to research a potential client in advance so that the call becomes a warm rather than cold one
* The right words to use in the critical first 20 seconds to grab a prospects attention
* Ho to come across as a peer-level professional rather than a cheesy salesperson
* How to structure an engaging dialogue that gets prospects to take action
* How to stay motivated and avoid morale-sapping rejection
Personally, over the years, I’ve improved my telephone prospecting skills significantly. The more you do it, the more comfortable you get, and you slowly erect up your knowledge of what works and what doesn’t.
The distress is, it’s very slow progress. You learn more about what doesn’t work than what does.
Art’s book really helps you shortcut this process and learn what works in a professional and ethcial way for telephone prospecting.
Ian
Reader’s Rating: 5 / 5
I have just finished the book, as well as, Art’s 1.5 day seminar the book is based upon. All of these tips are helpful!! The toughest part is putting them into action.
I would recommend this book and seminar to anyone who is seeking to further their sales knowledge and sales success!
Don’t just cold call…..smart call.
Reader’s Rating: 5 / 5