Peak: How Great Companies Get Their Mojo from Maslow
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Product Description
After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley’s company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow’s iconic Hierarchy of Needs. This book explores how Conley’s company “the second largest boutique hotelier in the world” overcame the storm that hit the travel industry by applying Maslow’s theory to what Conley identifies as the key Relationship Truths in business with Employees, Customers and Investors.
Part memoir, part theory, and part application, the book tells of Joie de Vivre’s remarkable transformation while providing real world examples from additional companies and showing how readers can bring about similar changes in their work and personal lives. Conley clarifies how to know the motivations of employees, customers, bosses, and investors, and use that understanding to foster better relationships and erect an enduring and profitable corporate culture.
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I loved how simple this book was to read. Conely is fantastic at setting examples and painting pictures with his words. I would recommend the book if you are interested in Maslow’s theories or if you don’t even know who Maslow is, because he makes a fantastic point in how to make a successful business enviroment.
Reader’s Rating: 4 / 5
I can’t place this book down. It reads like a excellent novel and the bright thoughts just keep coming page after page. I have been quick and furious with my highlighter and recommending that every one at our company read this book. If more businesses operated with these principles the world would be such a fantastic place.
I like my company, the people that I work with, our customers, suppliers, etc. I hope that we can apply a lot of Chip’s (and Maslow’s)words into action and make stronger relationships – with a lot of heart!!!
Reader’s Rating: 5 / 5
This isn’t a horrible book. I just wish I hadn’t spent money on it.
The thought behind the book is fantastic. The book itself is just light. It reads like a book report about additional people’s books and thoughts as a replacement for of a description of personal experience as a a name building a business. I expected much more in-the-trenches talk.
Chip writes well, I only wish he brought a more concrete philosophy to the book and backed it up with more personal anecdotes or more anecdotes from additional people/companies gathered first hand. Everything is told kind of at a distance and in broad strokes. I got the feeling that Chip has read a lot of the same business books that I have over the past few years, so there didn’t seem to be a lot of new thoughts. The Maslow angle is what I came for but got very small of it.
Reader’s Rating: 2 / 5
Mr. Conley paints a real life picture of a world of corporations, which he’s really made himself, that inspire leaders to heights of achievement most feel would be intolerably utopian. But he’s really achieved this. The book is a fun read yet staggeringly poignant in what it teaches companies about leadership. There should be a new law for corporations: you can’t hire anyone before you read this book! It’s truly an inspiration with practical insight and lessons we all need to learn.
Reader’s Rating: 5 / 5
Fantastic details how a company has twice successfully overcome economic downturns using by adapting to Maslow’s Hierarchy of Needs. Brilliant insights on how to make transformation levels for Employees, Customers and Investors
Reader’s Rating: 5 / 5