Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
Where to buy Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Make Value, and Erect Competitive Advantage books online?
Product Description
Green to Gold is an essential guide for forwards-thinking business leaders who see the Green Wave coming and want to profit from it. This audio explores what every executive must know to manage the environmental challenges facing society and business. Based on the authors’ years of experience and hundreds of interviews with corporate leaders around the world, Green to Gold, shows how companies generate lasting value – cutting costs, sinking risk, increasing revenues, and making strong brands – by building environmental thinking into their business strategies.
Green to Gold is written for executives at every level and for businesses of all kinds and sizes. Esty and Winston guide leaders through a complex new world of resource shortfalls, regulatory restrictions, and growing pressure from customers and additional stakeholders to strive for sustainability. With a sharp focus on execution, Esty and Winston offer a hard-arresting yet inspiring road map that companies can use to cope with environmental pressures and responsibilities while sparking innovation that will drive long-term growth. Green to Gold is the new template for global CEOs who want to be excellent stewards of the Planet while simultaneously building the bottom line.
“Green to Gold provides the definitive thinking on how business leaders can take up environmental issues in the new economy, a world where companies win by integrating company strategies with social challenges, rather than treating economics and social as separate and different.” – Michael E. Porter, Professor, Harvard Business School
Buy Cheap Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Make Value, and Erect Competitive Advantage Online
Related posts:
- Who’s Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success–and Won’t Let You Fail
- Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS
- Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
- The Competitive Runner’s Handbook: The Bestselling Guide to Running 5Ks through Marathons
- Good to Great: Why Some Companies Make the Leap… and Others Don’t
Crappy! just never been delivered even if they answered my mails i never been delivered!
Reader’s Rating: 1 / 5
I bought the book because of the title. I was not disappointed. The book is more all ears on business prospects than on real environmental issues but it was what I was looking for.
Reader’s Rating: 4 / 5
This is a fantastic book! The information open is very useful. I have also heard both authors speak at conferences. They have a fantastic message and convey it clearly.
Reader’s Rating: 5 / 5
Green to Gold is a very thorough, well written book. Anyone involved in marketing should certainly take the time to read this book. I learned a fantastic deal from this book it was well worth my investment of money and time.
Reader’s Rating: 5 / 5
The book is brilliant. It is packed with excellent information on sustainable strategy in both the fleeting and long runs. It does not, but, read like a textbook…which is very refreshing!
Reader’s Rating: 5 / 5